Opinion - Marketing strategy for big companies

14. Marketing strategy for big companies should be placed on offer and discounts, and in what ways this can impact on their reputation

With globalization and rise of industries , the competition to be the best and on the top of the market has also increased . Companies use various methods and strategies to compete with each other. One of these measures is placing offers and discounts on their products. This essay will discuss the influence of this strategy on its reputation.

To begin with , discounts and offers placed on the products increase its sales . Many a times people buy products which are not required only because there is a discount on it. This helps the company to make the consumers aware of their product in the market. When a product is newly introduced in the market ,  a low price is quoted , so that the buyers give it a preference over the other known items . Once , the buyers are familiar with the product and the sales increase , the discounts are taken off. This is a very lucrative method used by the companies today.

Nevertheless , sometimes these strategies fail. Many times people doubt the quality of the products with offers . They think that the materials used to make those items are cheap and low quality and hence do not buy it although they are available at a very low cost than the other similar products. Furthermore , people buy these items only till the offers exist and once the actual price is quoted , they think it is highly priced and hence avoid buying it . Some consumers have a liking towards a particular company products and do not buy items from other companies . This results in loss to those industries which are selling their products with offers and discounts.

To conclude , although offers and discounts increase the sales of the products , companies should also think of its reputation. They should also develop other strategies to attract consumers.

Agree or Disagree - getting married before finishing school or getting a job is not a good choice.

12. It is argued that getting married before finishing school or getting a job is not a good choice. To what extent do you agree or disagree?

Government of all the countries around the world have fixed an age above which both males and females can get married. Age of an individual plays a crucial role in marriages. In many societies children are got married during childhood or even before they start earning. I strongly disagree to this practice.

To begin with , marriage is a huge responsibility and one should be prepared for all the challenges associated with it. Children going to school are not physically , mentally and emotionally fit to face the difficulties of this relationship . The body of adolescent kids is not prepared for physical intimacy which is an inevitable part of a marriage. This results in early age pregnancies which is life threatening for the mother as well as the child. This early age marriages has resulted in the rise of  premature delivery , still births , death of young mothers during delivery and anaemic mother and child. If this continues of the nation would be dark.

Secondly , there are a lot of financial problems faced by individuals who marry without having a secured job. This has lead to poor living quality of the individuals. They are are unable to take care of their families which causes depression and frustration. Lack of money and market inflation has lead these people into taking illegal measures and hence destroy peace and harmony in the society.

To conclude, I believe that education and financial security makes an individual truly eligible for marriage. These two factors are a necessity to live a healthy and desirable life.

Pros and Cons - Inventions

10. Talk about the pros/ cons of this era as is full of daily inventions

The world that we live in today is full of daily inventions. With globalization and development inventing and discovering new things have become imperative. This essay will discuss the advantages and disadvantages of these inventions.

To begin with, these inventions have made our lives better and convenient. For example, the android and smartphones that we use today are beneficial to everybody. The applications like whatsapp, facebook, emails etc. help us keep in touch with our friends and relatives. Storing pictures and data has also become easy and accessible any where we desire. Invention of LED lights help us save electricity and monthly expenditure on the same. Laptops can be carried around and used where ever we wish. Flatscreen television sets have helped to save space and give better picture quality than the older box televison sets.

Nevertheless, inventions on a daily basis has kept everybody on their toes to keep themselves updated and learning about them. For example although smartphones are very convenient the older generation finds it difficult to operate and with new updates everyday they are reluctant to learn  new things. Continuous usage of cellphones and laptops specially by the young generation and working people, problems like backache ,

neckpain, blurring of vision and dryness of eyes is on the rise. With the invention of LED lights and flatscreen television , disposing off the older tubelights, bulbs and box television set has become a problem as improper disposal may result in health hazards.

To conclude, although life has become convenient and easy with the use of new gadgets and appliances , they do not outweigh its disadvantages.

Opinion - Large shopping malls are replacing small shops

9. Large shopping malls are replacing small shops. What is your opinion about this? Discuss with appropriate examples.

Shopping is an activity of everybody’s daily life. Be it groceries, clothings, or home products everyone of us visits shops. With the changing lifestyles , many  people prefer shopping in large malls than in small shops.

There are numerous advantages of large shopping malls. Firstly ,there are numerous shops and brands present under one roof. Hence, people can buy what ever they like at one stop. This is very convenient for those who are working as it saves a lot of their time. Secondly, there are built in parking spaces and thus people need not park their vehicles at a distance and walk to these shops.

Nevertheless, there are disadvantages of these malls too. Many people are tempted to buy things that are not required and hence increase their monthly expenditure. There are many fast food centres which lure children into eating unhealthy food. On holidays and weekends a lot of people visit malls due to which parking spaces are full. This results in parking of vehicles on roads or in front of other shops and houses resulting in traffic and disturbance to shop keepers as well as nearby residents. Local shopkeepers who earrn their daily bread and butter face a hard time as only a few customers buy products from their shops. This affects the local economy.

To conclude, there are benefits of having large shopping malls, but they do not outweigh the disadvantages and therefore I believe that large shopping malls should not replace small shops.

Agree Disagree - assessment through written formal examinations

8. In education system, assessment through written formal examinations is valid or not.

Education is a very important part of our lives. Thousands of parents around the world send their children to the best schools so that they can get the best knowledge. A child’s intelligence is assessed based on the written tests in schools. But its validity still remains a question to a few. This essay will discuss the same.

Firstly , Written tests are held in practically all the educational institutes around the world. The marks attained in these exams prove the student’s intelligence. The questions asked in these tests are based on what is taught in class. This helps the teacher to know the grasping skills, knowledge, memory and the writing skills of the students. Furthermore, the teacher also knows the students who are weak in studies and thus can give extra attention to them. Remedial classes can also be held for these children.

Secondly, many parents help their children in assignments and homework that is given by the teachers to be completed at home. Children who find difficulties in answering the questions either take help from parents or copy it from their classmates. This doesn’t help them in learning the subject.

To conclude, Written formal examinations are by far the best way to help the students, parents and teachers to know the student’s shortcomings and hence help them improve in the same. Hence, I am convinced that written examinations should be held in institutions until a better method to evaluate the student’s intelligence and learning skills is discovered.